NBA 2K26 sales estimate
NBA 2K26 is a sports game by Visual Concepts, released on Steam on September 4, 2025 at $69.99. It has 31,053 Steam reviews (Mixed, 64% positive). Markan estimates it has sold between 621k and 1.7M copies on Steam, for $15 million to $42 million in net revenue.
Estimated lifetime sales and revenue
| Low | Medium | High | |
|---|---|---|---|
| Copies sold | 621,060 | 1,180,014 | 1,707,915 |
| Net revenue (USD) | $15,116,428 | $28,721,213 | $41,570,177 |
Steam doesn't publish sales. These estimates multiply the number of reviews by a factor that depends on the release year (the Boxleiter method). Net revenue is what's left of list price × sales after refunds, regional pricing, discounts, sales tax and Steam's 30% cut, before any publisher's share. Treat them as a ballpark for comparing games, not as reported figures.
Steam facts
| Developer | Visual Concepts |
|---|---|
| Publisher | 2K |
| Release date | September 4, 2025 |
| Price | $69.99 (US list price) |
| Reviews | 31,053 · Mixed · 64% positive |
| Genres | Sports |
| Platforms | Windows |
| Links | Steam store page · Website |
Bragging rights are on the line in MyCAREER, MyTEAM, MyNBA, The W, and Play Now. Showcase your bag of moves with hyper realism, Powered by ProPLAY™, and challenge your friends, or rivals, in NBA 2K26’s competitive modes—and leave no doubt that you wear the crown.From the Steam store page
Games like NBA 2K26
Steam games that share the most distinctive tags with NBA 2K26, with their own sales estimates.
-
NBA 2K25 2024 · $69.99 · 42,840 reviews
· ~1.6M sold -
AFL 23 2023 · $59.99 · 370 reviews
· ~14k sold -
FIFA 22 2021 · Free · 119,825 reviews
· ~4.6M players -
College Bowl 2024 · $24.99 · 267 reviews
· ~10k sold -
Floorball League 2010 2025 · $9.99 · 89 reviews
· ~3k sold -
uVolley 2020 · Free · 77 reviews
· ~3k players -
eFootball™ 2021 · Free · 120,857 reviews
· ~4.6M players -
EA SPORTS FC™ 26 2025 · $69.99 · 94,990 reviews
· ~3.6M sold
Compare NBA 2K26 with your own game
Markan is a free add-in for Google Sheets and Excel that turns games like these into a market analysis: your reference games, their sales and revenue estimates, and a projection for your own game. Install it, then paste this line into its search box to start with NBA 2K26 and the games above:
Steam IDs: 3472040, 2878980, 2337630, 1506830, 1226160, 4054680, 1360040, 1665460Or ask your AI assistant: Markan's data is also available to Claude, ChatGPT, Cursor and others through MCP.
Data from Steam, last updated by Markan on 2025-12-21.
